Thursday, January 28, 2010

Take a Cruise with Ferragamo Parfums


Ferragamo Parfums announced that its Tuscan Soul Amenties were selected to be onboard of the Silver Spirit, the Silversea newest luxury cruise ship, starting from January 2010.
With the debut of Silver Spirit, the cruise company decided to include a touch of Italian lifestyle to its guests' suite experience by offering a new collection of bath amenities by renowned Italian designer Salvatore Ferragamo.
This luxurious new array of bath essentials conjures up the heart and soul of Tuscany with its signature scent, Tuscan Soul, a citrus woody floral fragrance designed for both women and men. The collection includes shampoo, conditioner, body lotion, bath and shower gel, and choice of two soaps.
Tuscan Soul Guest Collection satisfies the needs of the most sophisticated consumers whenever they travel.
The Tuscan Soul Guest Collection is a complete range of amenities starting from cleansing to specific beauty treatments as well as hydrating and refreshing products, all fragranced with the fresh and elegant Tuscan Soul fragrance.
Exclusive formula and natural ingredients guarantee products of highest quality for your absolute wellbeing.
Tuscan Soul Guest Collection created for the amenities market, is already present in over fifty luxury hotels and ten airlines, among which the Singapore Airbus 380 First Class.


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Wednesday, January 27, 2010

Claudia Schiffer is face of Salvatore Ferragamo


Luxury brand Salvatore Ferragamo has signed up former supermodel Claudia Schiffer as the face of its spring/summer campaign.

Schiffer will star in the retro campaign inspired by fifties cinema shot by photographer Mario Testino.

The ad campaign draws on Alfred Hitchcock’s 1955 film “To Catch a Thief” starring Cary Grant and Grace Kelly on the Monaco Riviera.


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Tuesday, January 26, 2010

Ferragamo, Westwood leave their gaucho marks


Reporting from Milan -- Two back-to-back shows on Sunday served up wildly different takes on the gaucho.

It's not surprising in and of itself; it's one of those instantly recognizable silhouettes -- kind of like riffing on the cowboy. The most interesting part was how the vastly different labels go to the same place.

The Ferragamo show started to the sound of clip-clopping of horse shoes and explicitly referenced the "adventure loving gaucho" roaming the grassy plains of the South American pampas in poncho-sized cardigan sweaters, shearling jackets and toggle-button blanket coats, accessorized with sturdy leather riding boots, high-crown hats and scarves -- some voluminous knits, others in lightweight silk with fringed edges.

Jackets in paisley printed velvet and tartan, as well as wide-striped trousers lent some looks a dandy flair, almost as if the gauchos had been on a Carnaby Street holiday and brought some of the flair back home.

The Westwood show began with a homeless man crawling out of a cardboard box at the top of the runway, with a blue silk sleeping bag around his shoulders and baggy pants tucked into thick woolen mid-calf socks. Other ponchos were cobbled together from cast-off windowpane check hoodies and what looked for all the world like repurposed animal skin rugs. Models sported high-crown hats so crumpled and worn they could have been sourced from the Dumpster behind the "Bonanza" set.

Drawing on a famous UK cold snap from the winter of 1978-79 (part of Westwood's global warning call to arms, a theme that ran through the collection), it wasn't the romantic vision of the high-plains cowboy that inspired Westwood, but rather what she called "the roving vagrant whose daily get-up is a battle gear for the harsh weather conditions." In short, homeless people.

Westwood's vagrants, with their "use it up, wear it out, make it do or do without" ingenuity had an almost noble air to them. One model channeled Jimi Hendrix wearing nothing more than a sheepskin, a pair of dark jeans and a headband, another looked rakish by cinching a pair of oversized Prince of Wales check trousers into a paperbag waist.

Given the sheer amount of shearling that's been sent down the runway this season, it's likely we'll see more of this rugged, high-plains drifter on catwalks to come, but the wildly divergent takes on the same iconic male silhouette illustrate just how much open space there is on the Patagonian grasslands of style.


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Monday, January 25, 2010

Ferragamo CEO Expects Sales Growth in 2010 as Demand Returns


Jan. 18 (Bloomberg) -- Salvatore Ferragamo SpA Chief Executive Officer Michele Norsa expects to post higher sales in 2010 after growth returned in all of the Italian luxury company’s markets in the final two months of 2009.

“For the first time, all the different regions were positive,” the CEO said in an interview Jan. 16. “It shows a change of a trend, which I hope will be the trend for 2010, of small but hopefully constant growth.” He expects Ferragamo to report high-single-digit growth this year.

Ferragamo, whose shoes have been worn by Marilyn Monroe and Condoleeza Rice, aims to open 20 to 30 stores this year, more than 50 percent of which will be in Asia, Norsa said. Ferragamo had 550 points of sale worldwide as of July, including standalone stores and concessions in department stores.

Excluding Japan, sales of luxury goods grew by around 10 percent in 2009 in the Asia Pacific region, according to consulting firm Bain & Co. Globally, the luxury-goods market shrank 8 percent to 153 billion euros ($220 billion), Bain estimated in October.

Ferragamo may have to tailor its products to suit Chinese consumers, Norsa said. He said that Chinese shoppers had “probably” replaced Russians, Japanese and Americans as the biggest spenders on luxury goods in Europe. The CEO of Ermenegildo Zegna SpA, the century-old Italian maker of men’s suits, said in an interview on Jan. 15 that Greater China will become its most important market in 2010.

Initial Public Offering

Norsa said Ferragamo’s plan for an initial public offering remains “a valid project” although not an immediate priority. “There is no specific timing but the project is still there,” Norsa said.

In 2008, Ferragamo reported revenue of 691 million euros, led by the Asia Pacific region, which registered a 23 percent increase in sales. Net income for the period was 39 million euros.

Norsa has run the privately held, Florence-based company since 2006. The shoemaker is still owned by the widow of founder Salvatore Ferragamo and other family members.


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Sunday, January 24, 2010

Luxury is warm and sensual for Ferragamo


The free spirit of an adventure-loving gaucho.
The solitude of vast, unconfined space.
Wide expanses that touch the blue of the sky.

The echo of infinite plains, where human footprints fade beneath the horse’s shoe.
... a new world of Salvatore Ferragamo.
Luxury is warm and sensual. With shades of whisky to chocolate browns and soft neutral tones.
Natural wool is heavy yet with a beautiful softness. With the pungent smell of leather and prestige “saddlery” finishes on leather belts, worn on top of knitted cardigans.
The elegance and pride of a “man on horseback” is portrayed in the natural sophistication of his casual look.
Paisley printed velvet has a regimental flavour, whilst vertical striped trousers and tartan jackets are paired with dress shirts and bow ties.
Style is the freedom to wear...
A courageous, austere, adventurous soul expresses himself with a soft and sophisticated elegance.
Loose-knit maxi-sweaters with an exuberant poncho-like volume, feature tricot braiding and fringes in natural colours. Like luxury blankets in an exquisite medley of colours, the neck opens on naked skin in a seductive play of contrasts.
A man in a hat, shearling jacket and stout leather boots.
An esprit libre travelling with a tartan bag.
Wild, restless, irresistible.
He wears graphically printed checks on jackets in vibrant navy and racing green.
Flannel shirts and superfine sheer cashmere sweaters under an exquisite brocade jacket.
A sophisticated challenge to normality and convention; in the domain of absolute luxury.


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Saturday, January 23, 2010

Celebrities love their Ferragamo


SALVATORE Ferragamo has long been a favorite among Hollywood’s hottest celebrities., A-list stars like Demi Moore, Natalie Portman, Madonna, Morgan Freeman, Mila Kunis and Cate Blanchett, to name a few have all been seen donning plush name.

Ever the timeless beauty, Demi Moore attended the GQ Gentlemen’s Ball 2009 carrying on one hand, the charming Ashton Kutcher and on the other, a black leather and patent braided clutch from the Ferragamo Pre Fall 2009 collection.

The edgy Natalie Portman was spotted patronizing the well-loved brand. She shows off her style with a short ink blue double breasted jacket with puffed sleeves from the Fall Winter 09 collection to the 2009 Toronto International Film Festival while promoting her film "Love and Other Impossible Pursuits."

The Material Girl herself was also seen sporting some of Ferragamos latest looks. Madonna was in an ink blue fur coat with a fox collar from the Fall Winter 2009 collection during the screening of Tom Ford’s new film "A Single Man" at the Museum of Modern Art in New York.

Morgan Freeman looked more dapper than usual during the "Invictus" screening as he wore a black tuxedo with a one-button jacket and black satin details, worn with a black inner shirt from all from Ferragamo.

Mila Kunis was a showstopper during the 61st Primetime Emmy Awards as she strutted down the red carpet in Python pumps with platform and metal from the Fall Winter 2009 collection.

Even the streets are being invaded with Ferragamo’s urbane styles. Celebrated actress Cate Blanchett was recently seen making her way around New York City in a burgundy red coat with puff sleeves from the Autumn/Winter 09 collection.

With it’s chic details and high-quality materials, it’s no surprise that Ferragamo is and always will be a closet staple for all of Hollywood’s hottest stars.

In the Philippines, Salvatore Ferragamo is exclusively distributed by Stores Specialists Inc. (SSI) and is located at Power Plant Mall, Greenbelt 4, Rustan’s Tower, Rustan’s Makati, Alabang Town Center and Rustan’s Ayala Cebu.


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Friday, January 22, 2010

Cartier, Louis Vuitton, Ferragamo In Focus For Shop And Drop At Luxury Avenue Cancun


January 12, 2010 - CANCUN, MEXICO -- Luxury Avenue, a upscale luxury shopping concept is creating a environment encouraging elite shoppers to stay a bit longer according to a press release received by Elite Traveler. Under the concept of Who, When, What, a number of high end tenants are being featured, including: Burberry, Cartier, CH Carolina Herrera, Coach, DKNY, Ermenegildo Zegna, Fendi, LongChamp, Louis Vuitton, MaxMara, MontBlanc, Paul & Shark, Salvatore Ferragamo, Tous

WHO: Luxury Avenue, an innovative concept in travel retail, brings together the worlds most sought after designer boutiques complemented by immeasurable value in the luxurious vacation settings of Cancun and Los Cabos, Mexico.

WHEN: The Luxury Bar and Café located on The Mezzanine Level of Luxury Avenue Cancun is now open daily from 12:00pm - 9:00pm.

WHAT: Luxury Avenue Cancun's newest venture invites shoppers to stop, drop and sip after a long day of shopping in the mall's brand name boutiques. The Luxury Bar and Café offers a welcome respite for visitors to the Riviera Maya's only boutique shopping mall.

The chic Luxury Bar and Café is the perfect spot for a quick lunch, a glass of wine with friends or something more celebratory - a bottle of Veuve Clicquot, which is always on ice. While sipping on the famous French champagne, shoppers can relax in the bright pink loveseat that was given to Luxury Avenue by Veuve Clicquot and created by world-renowned designer Karim Rashid. And for those husbands and boyfriends who are not interested in perusing the stylish boutiques? They can enjoy the free wireless Internet available at the Luxury Bar and Café.

WHERE: Luxury Avenue Cancun is located in the heart of the Cancun Hotel Zone, at Plaza Kukulcan.


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Tuesday, January 12, 2010

Bianca Starr


Sometimes the most fashionable look emerges not from a runway show but from the back of a closet. In these dark corners lie forgotten and hidden vintage looks that withstand and defy the fickleness of fashion. Bianca Starr, the latest vintage boutique to open in the Mission, features such timeless clothing and accessories from every notable decade.

There is a soft touch to Bianca Starr. Oversized pink tissue flowers hang in the window display where the afternoon sun casts a glow on the pink walls and blonde hardwood floors. Stepping inside the shop, I feel as if I am entering a cozy but expansive walk-in closet.

To my immediate left rests a shelf of designer shoes. A fuchsia pair of pumps by Evan Picone is a steal for $25 (Size 9). Nearby, a pair of brown leather heels by Salvatore Ferragamo retails for $45. My favorite is the calf boots ($40) by Acme. Boots may come and go out of season but they are a staple in any shoe collection.

A display case of high-end accessories, featuring a standout mustard yellow suede bag by Yves Saint Laurent, is just steps away. The handle is shaped into an ivory tusk that serves as a handle. The bag is in very good condition.

“If we wouldn’t wear it, we wouldn’t sell it” is Bianca Kaplan’s motto. As the owner, she ensures that her team curates items that are wearable, and each item is inspected and dry cleaned before it is displayed. There is care taken to all of the items in the shop. In fact, the musty smell that lingers at many other vintage shops is the only thing amiss.

Bianca’s entrepreneurial spirit emerged long before her dream shop had opened. She and her husband formerly owned and operated 222 Club in the Tenderloin. After selling the business and putting the night owl shift behind her, Bianca now books DJs only when there is an event at her store. Call in or check Bianca’s blog on the store’s website to see what is happening. She often posts information on events and special sales.

On my recent visit, it was 15 percent off all dresses. That meant a sleeveless cream fan dress was marked down to $46 and a cream baby-doll dress by Norma Kamali for Spiegel was a mere $22. There were a number of other classic finds such as a black sheath dress by French Connection ($34).

For those who are trend conscious of this Spring/Summer 2010, editors are proclaiming that military jackets and embellishments are “in.” Rather than buying the mass-produced pieces in current store collections, try the one-of-a-kind forest green jacket ($479) at Bianca Starr. It may be a men’s jacket, but after a bit of tailoring it can be a fitted dress worn with commanding presence.

Other great finds include a velvet blazer ($50), which can step up any humdrum pair of jeans. The bronze metallic leather jacket by Jordache ($60) is a cheaper option to the explosion of metallic looks that continue to dominate at equally blinding prices. Lastly, a double-breasted coat with a large boat neck done in bright turquoise ($175) has a heftier price tag, but if you want to pull off something bold 80s (sans the crimped hair), then this is the Reagan 80s excessive way to go.

No matter what era you favor, Bianca Starr is a good bet for capsule pieces from decades past. The inventory of high-end and unknown labels has something in common — it’s fashion that has been rediscovered from someone’s dark closet, and if you’re lucky, it can be yours to wear in plain sight.


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Monday, January 11, 2010

Twenty-first century cardigan


If Michelle Obama has elevated the women’s cardigan to superstar status, then the men’s version is on an equally strong upward trajectory.

And though it’s true that every season in men’s magazines everywhere, yet another story is written on the strength of the male cardi (whether it’s chunky winter versions strewn with snowflakes at Gap or sleek summer styles in every colour of the rainbow at Lyle and Scott), it’s now worth putting aside your scepticism and withholding judgment. Because this time, the cardigan’s newest incarnation is a rather less grand-fatherly and a more formal affair.

Take the double-breasted cardigan, a strong trend for spring. Where the double-breasted jacket has struggled to disengage from its 1980s yuppie connotations and return to the mainstream, the cardigan version is a much more attractive and wear-able alternative – lighter and less boxy by comparison. At the Italian luxury label Salvatore Ferragamo, for instance, a striking red tuxedo version makes a vibrant change to the simple jacket.

Then there’s the formal cardigan that comes courtesy of French luxury fashion house Zilli, known for its use of fur and skins. It has crocodile inlays and a chinchilla lining (£8,600). And at British luxury brand Dunhill, a slim-fitting cotton and linen mix cardigan (£295) in midnight blue or ivory is complemented by sterling silver AD-branded buttons, elevating it out of loungewear to black tie status, while their cotton zip cardigan (£395) comes with silk woven front panels and doubles as an outerwear piece for formal evening occasions. At Paul Smith, a shawl has even been added to one cardigan in his Red Ear line (£135) to create a semi-tux illusion.

The designer John Rocha, who has designed a luxury black-and-white version for men (£350) believes the cardigan is establishing itself as a staple piece of every man’s wardrobe. “Now the cardigan is much more of a fashion statement,” he says. “They are usually associated with casual dressing, but I’ve updated it and made it more versatile by adding detailed embellishment and putting it with a more formal, tailored look.”

Stephen Ayres, the men’s wear buying manager at Liberty, says: “Designers have had to move them on to keep the look fresh and for people to keep investing. I think a shawl neck has been a key commercial addition to the classic cardigan, as well as the double breasted versions. The cardigan will become more and more popular, and with designers updating them with the type of knit, shape and composition, it’s a real year round commodity.”

And yet, admittedly, the cardigan can remain a hard sell. The details of how to wear the knit and, more importantly, what to wear it with, are still being thrashed out by designers.

Where Ferragamo and Dunhill may pair theirs with simple and elegant black trousers, maintaining the evening wear premise, Gucci has theirs with graphic print trousers, not the easiest of style options.

And the public remains divided: Daniel Craig may have sported a cardigan with a smart cutaway collared shirt and tie to a screening of Quantum of Solace, but when David Beckham appeared in a brown version of the same item the knives came out in the style blogosphere.

Meanwhile, precious few businessmen would opt for a cardigan in the office. David Abingdon, chief executive of the Alchemy Network, a business development consultancy, is one. “They are only good for gardening and caravanning and have no place in the office,” he argues. “You only have one chance to make a first impression and what exactly does a cardigan say about a man? It says: parking up and eating sandwiches and drinking from a flask in a busy lay-by – not being business-like and on-the-ball.”

But for all the cardigan’s detractors, there are those that feel they fit the smart casual brief in a less formal office. Tom Grocott, a 31-year-old marketing consultant, says: “I work in a creative industry so I have to strike a balance between professional but also a little off-the-wall. Cardigans do seem to bridge this gap nicely. When you think about it, a smart cardigan has similar characteristics to a jacket.”

Sean Kinmont, managing partner and creative director of the brand communications agency 23red, is also a fan. “The cardigan is a wardrobe essential,” he says. “I own not just one, but one for every occasion. I’m wearing a two-tone Paul Smith number now, for example, but I also have a grey Brooks Brothers version at home.”


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Friday, January 8, 2010

Salvatore Ferragamo uses original supermodel Claudia Schiffer for its SS2010 campaign


With so many celebs, actresses and new models fronting designer's ad campaigns it's sometimes hard to ever remember iconic supermodels such as Naomi Campbell and Cindy Crawford.

That is until we spotted Salvatore Ferragamo's SS2010 campaign. The brand has gone right back to 80s basics opting to use original supermodel Claudia Schiffer for its shoots.

We love the soft and serene 50s styling of the model, who poses for one of the almost angelic pictures, shot by Mario Testino, in this white dress.

Claudia, you may be a little bit older than the rest of the ad campaign faces heard but we think you've definitely still got it.


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Tuesday, January 5, 2010

Many forms of cheek at fashionable dinner party


Fashionably early must be the new fashionably late.

Designer Mark Fast, his creative director Amanda May and publicist Tatiana Read are all 30 minutes early tonight.

I might recognize Fast from this month's issues of Vogue, Elle, Glamour, Marie Claire, Harper's Bazaar or i-D, if I read those magazines. He and his knitwear designs have been upper-case "In" since a September runway show, when Fast squeezed some size 12 models into his very tight dresses.

The Star's fashion writer Derick Chetty comes 20 minutes late. Alexandra Palmer, curator at the Royal Ontario Museum, seems positively Victorian by arriving on time.

Fortunately, I've learned a little lesson from the boy scouts (not the actual Boy Scouts, the Bruce Willis movie). Be prepared.

At T-minus-30, I am in position, relaxing with a drink, doing anything but cooking.

Sweet potato gnocchi, cut into wee half-inch squares, rest snugly in the freezer. A pot of veal cheek ragù bubbles away on the stovetop. Stuffed zucchinis, caponata, brisket, jus and chestnuts line the kitchen counter like soldiers standing at attention.

Fast, though he has lived in London for eight years, is billed as a farm boy from Winnipeg who likes Italian food. May is eight months pregnant and can't have shellfish, rare/raw meats, sprouts or unpasteurized cheeses.

So the hearty ragù feels like a good match. The cheeks are what my butcher sold me when I asked him for an inexpensive cut. I've never cooked cheeks before, but I find the small pouches of protein and collagen behave properly. Popped into a pot of basic tomato sauce, they eventually braise away, the filaments of meat sliding off each other.

It has been forever since I've made gnocchi. Several recipes in old notebooks contradict each other with volumes and weights. But gnocchi are like a bicycle. After a nervous few minutes of kneading dough that felt too wet, I had produced dumplings that were respectable, if not exemplary.

With everyone and everything in place, I plant myself at the stove. The Christmas tree is giving off warmth, imagined or not.

Fast, who designs with wool, angora and Lycra, is intrigued by my crude sketches for dinner. I usually draw the dishes in advance. It helps to visualize how they will be plated and it keeps things in order during a long meal. It's during the drawing process that you notice things like too many courses served in pools of sauce.

Read has cheekily brought a bottle of 2001 Il Borro, made by luxury shoe maestros Ferragamo. It's the only fashion reference I get all night.

I have to rewind the group several times as they discuss fashion issues such as the shifting ground of intellectual-property ownership. One thing I don't get is the desirability of who is to be seen in your clothes. As they chat about dresses requested for a Rihanna photo shoot, I ask who they would not loan clothing to. Lady Gaga and Lily Allen, say Fast and May. But Brtiney Spears? No problem.

Fast projects two personas simultaneously. One runs a company and isn't shy with his opinions. He's a world traveller with a masters degree from Central Saint Martins College of Art & Design. The other is a homesick kid from the Prairies who still doesn't feel comfortable in London.

In his quiet tone, he talks about yearning for a dachshund, suggesting that the dog might give him a sense of stability. Talking one-on-one, he's very comfortable. Addressing the group, voicing his opinions, his tempo slows, a little less certain or perhaps just shy.

The cattiest thing I can say about him is that he doesn't finish his vegetables.

He does, however, help himself to plenty of the veal cheek ragù. That's a benefit of blueprinting the meal on paper first.

Usually, I serve composed plates. To break it up visually, I put the gnocchi, buttered, in little bowls, placing a larger bowl of ragù in the table's centre. The activity of guests reaching to ladle more ragù jogs the meal's pace.

Midway through cooking the third course, while warming up the brisket in the jus with chestnuts, I realize my fly is undone.

Maybe that will be in fashion next season. Probably not.


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Monday, January 4, 2010

Wealthy Chinese shoppers’ latest hot spot: Dubai


BEIJING, Jan 3 — Move over Paris and New York. The hot new luxury shopping destination for well-heeled China tourists is crisis-hit Dubai.

Some tour agencies in Beijing, and even smaller cities like Chengdu in south-western China, reported a doubling or even tripling of people signing up for tours to the Middle Eastern playground of the rich and famous during the Christmas season.

Chengdu-based Dreams Travel tour agency told The Sunday Times that its 7,000 yuan (RM3,456) five-day package and 50,000 yuan luxury tours were all fully booked.

Some Chinese are willing to splurge 30,000 yuan per person for week-long tours at attractions such as The Dubai Mall, the world’s largest shopping and entertainment venue, and Mall of the Emirates.

Angel Li, in her late 20s, who works for her father’s real estate business, flew off on Christmas Eve for a 15,000 yuan, five-day trip with her boyfriend.

Having shopped in Madison Avenue and Fifth Avenue in New York’s Manhattan, as well as in London’s High Street as a teenager, Li said she was “looking for more excitement in a new place”.

She already had her shopping list planned before the trip: Louis Vuitton, Ferragamo, Dior and Monte Bianco.

A Beijing executive in his 30s told Beijing TV that he was planning to “take advantage of the year-end sales to buy duty-free branded goods that are cheaper than in China”.

He boarded the plane with an empty luggage bag and was prepared to buy another two to cart back the merchandise.

Compared to Western shopping hot spots such as Milan, London and New York, Dubai is a novelty to Chinese big spenders.

Its US$26 billion (RM124 billion) debt scare in end-November, which briefly spooked world markets, has helped.

“The debt crisis has made Dubai famous in Chinese news, so everyone knows about it,” said a sales manager with Dreams Travel who gave only his surname, Li.

And with hotel rates in the emirate under pressure because of the debt restructuring debacle, tour packages look even more attractive.

The Dubai Tourism Board said compared with 2008, when some 96,300 Chinese guests stayed at hotels there, it expected a “remarkable increase” for 2009.

Adding to Dubai’s advantage is the Chinese government’s recognition of the United Arab Emirates as an “approved destination” as of Sept 15 last year.

The status allows locals to apply for visas to travel to Dubai for leisure.

Another edge Dubai has over more established shopping hot spots in the West: Flights from Beijing to Dubai take about 71/2 hours, compared with 91/2 hours to Paris and about 13 hours to New York.

Singapore, another popular shopping destination for the Chinese, has no cause for worry, said tour agencies in Beijing.

“Most Chinese still prefer Singapore because the people there can speak Mandarin. And Singapore’s duty-free shopping is also world renowned,” said China International Travel Service’s manager, who wanted to be known only as Sun. — Straits Times


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Friday, January 1, 2010

Ferragamo's Renowned Florentine Museum Now Online


December 29, 2009 - Salvatore Ferragamo, the Italian luxury fashion house, is pleased to announce the launch of www.MuseoFerragamo.com—the online presence of the legendary Ferragamo museum located in the company's Florentine headquarters, Palazzo Spini Feroni.

From Hollywood icons like Marilyn Monroe and Sophia Loren to hot young stars like Rachel Bilson, celebrities have long visited Palazzo Feroni to have shoes especially created. Go online to view the museum's vast archives—more than over 13,000 styles—or even compete in contests for emerging shoe designers.

Site visitors will be able to book museum trips, download guided tours and apply for internships—and these are just a few options that the new site offers.

Visit www.museoferragamo.com to find out more.


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