Sunday, November 29, 2009

The song behind Ferragamo's most famous shoe

MANILA, Philippines - Did you know that one of the most famous songs of all time was the inspiration behind Salvatore Ferragamo’s most famous shoe? The sandal with a rainbow wedge was created by the “shoemaker to the stars” for teenage actress Judy Garland when she sang Somewhere Over the Rainbow in The Wizard of Oz in 1939.

In 2009, as a tribute to lifelong Ferragamo client Judy Garland and the The Wizard of Oz on its 70th anniversary, a new version of the Varina model — the ballerina with a bow — has been created. Like little Dorothy’s red shoes, this Ferragamo version too has something magical and fairytale-like about it, being completely covered with iridescent mercury, blue, coral and almond-colored paillettes; the black version has a metal bow.

The Varina Glam collection is available at Salvatore Ferragamo boutiques in a limited quantity only. In the Philippines, Salvatore Ferragamo is exclusively distributed by Stores Specialists Inc. (SSI) and is located at Power Plant Mall, Greenbelt 4, Rustan’s Tower, Rustan’s Makati, Alabang Town Center and Rustan’s Ayala Cebu.


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